BSB40820 + 10904NAT

Certificate IV in Marketing and Communication + Diploma of Social Media Marketing

See how this course can change your future
Get free info pack
Enquire now
Duration
Self paced
15 months
Delivery method
100% Online
Fees
Flexible payment options available
BSB40820 + 10904NAT

Certificate IV in Marketing and Communication + Diploma of Social Media Marketing

The ultimate dual qualification course is at your fingertips! You can pave the way towards a ground-breaking career with the double whammy of social media and marketing. Combining a revolutionary social media marketing course and fundamental marketing activities, this highly practical online qualification can take your career to new heights, whether you want to work for yourself or a reputable organisation.
Duration
Self paced
15 months
Delivery method
100% Online
Fees
Flexible payment options available
Duration
Self paced
15 months
Delivery method
100% Online
Fees
Flexible payment options available
See how this course can change your future
Get free info pack
Enquire now

Course Description

QUALIFICATIONS + FASTTRACK YOUR STUDY + SAVE MONEY

The ultimate dual qualification course is at your fingertips!
You can pave the way towards a ground-breaking career with the double whammy of social media and marketing.
Combining a revolutionary social media marketing course and fundamental marketing activities, this highly practical online qualification can take your career to new heights, whether you want to work for yourself or a reputable organisation.

About the online course

This in-depth dual qualification course, delivered with our partners Social Media College, equips you with the practical skills you need to amplify your brand awareness and engage your audience through compelling content, social media strategies and campaigns.

It will open up an exciting new career for you whilst positioning you favourably with your current or future employer. Or you’ll be equipped with creative entrepreneurial and marketing skills to successfully create and expand your own business.

What’s more, is that our Diploma of Social Media Marketing is award-winning and the first of its kind.

What you will learn

MODULE 1 – PRESENTATIONS AND DOCUMENTS

  • BSBCMM411 MAKE PRESENTATIONS
  • BSBCRT412 ARTICULATE, PRESENT AND DEBATE IDEAS
  • BSBPMG430 UNDERTAKE PROJECT WORK
  • BSBWRT411 WRITE COMPLEX DOCUMENTS

MODULE 2 – MARKETING AND PROMOTIONS

  • BSBMKG433 UNDERTAKE MARKETING ACTIVITIES
  • BSBMKG439 DEVELOP AND APPLY KNOWLEDGE OF COMMUNICATIONS INDUSTRY
  • BSBMKG434 PROMOTE PRODUCTS AND SERVICES
  • BSBESB404 MARKET NEW BUSINESS VENTURES

MODULE 3 – AUDIENCE AND MARKETS

  • BSBMKG435 ANALYSE CONSUMER BEHAVIOUR
  • BSBTWK401 BUILD AND MAINTAIN BUSINESS RELATIONSHIPS
  • BSBMKG541 IDENTIFY AND EVALUATE MARKETING OPPORTUNITIES

MODULE 4 – FINANCES

  • BSBFIN501 MANAGE BUDGETS AND FINANCIAL PLANS

MODULE 5 – SOCIAL MEDIA MARKETING

  • NAT10904001 PLAN, IMPLEMENT AND MANAGE CONTENT MARKETING
  • NAT10904002 PLAN, CONDUCT AND OPTIMISE ORGANIC SOCIAL MEDIA MARKETING
  • NAT10904003 PLAN, MANAGE AND OPTIMISE PAID SOCIAL MEDIA ADVERTISING
  • NAT10904004 ESTABLISH, BUILD AND LEVERAGE A PERSONAL BRAND ON SOCIAL MEDIA
  • NAT10904005 PLAN, IMPLEMENT AND MANAGE SOCIAL MEDIA CONVERSION STRATEGIES
  • SIRXMKT006 DEVELOP A SOCIAL MEDIA STRATEGY

Potential career outcomes

Potential career outcomes after completing a course in Entrepreneurship and New Business include:

  1. Entrepreneur/Start-up founder
  2. Small business owner/operator
  3. Sales and marketing representative
  4. Freelance marketer
  5. Marketing manager
  6. Digital marketing assistant
  7. Digital marketing coordinator
  8. Marketing and communications coordinator
  9. Marketing officer
  10. Communications officer
  11. Public relations officer
  12. Social media marketer
  13. Small business owner
  14. Small business manager
  15. Independent contractor
  16. Small business sales and marketing
  17. Entrepreneur

These professionals typically work in industries such as construction, IT, engineering, healthcare, and government, among others. They are responsible for managing projects from initiation to closure, ensuring that project objectives are met within budget, schedule, and quality constraints.

Note that these are just some examples, and the specific job outcomes you might be eligible for will depend on factors such as your specific skills and experience, as well as local job market demand.

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Student entry requirements

MINIMUM AGE
Be at least 18 years of age

EDUCATION

Successful completion of Year 11 level or higher; or Successful completion of a Nationally Recognised Training qualification at Certificate III level or higher; For students without an equal or higher level of qualifications, a short language, literacy, and numeracy (LLN) assessment will be required.

RESOURCE REQUIREMENTS

COMPUTER SKILLS

To successfully complete this course, you will require basic computing skills.

This includes:

    • Create, save and edit Microsoft Office documents
    • Access and search the internet
    • Download, upload and save documents from websites
    • Participate in online discussions
    • Compress image files
    • Connecting digital cameras and downloading and storing images and video files

DIGITAL EQUIPMENT REQUIRED

Learners must also have access to:

  • Computer with high-speed internet
  • A digital video recording device and/or a digital camera and associated software to save and upload video, image and audio files to the LMS. Many mobile phones and smart phones include this technology
  • Software to view online videos and images. Software such as Adobe Reader, Windows Media Player, Windows Photo Viewer etc. are available as a free download from the internet.
  • Microsoft Office 365 – (access provided by Original Campus)

OTHER REQUIREMENTS

Students will require access to an organisation that the student can use as a case study for the assessments. This organisation can be the student’s own business, one in which they work for, volunteer for, or a hypothetical business made up for the purpose of the assessment.

To successfully meet some assessment requirements, you will need to work with one or two other people to participate in a video or audio role-plays. It is your responsibility to find your own suitable participants. Suitable participants may include your trainer, colleagues in the workplace, friends, family, and other learners.

Meet the entry requirements for this course?
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BSB40820 + 10904NAT
Certificate IV in Marketing and Communication + Diploma of Social Media Marketing

Get your Certificate IV in Marketing and Communication + Diploma of Social Media Marketing's free info pack

Level up your online studies

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Optimised for online learning

Courses built in partnership with industry experts to take full advantage of learning online.
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Manage your own study

Complete your course in a few weeks or months, or the full allocated time. No scheduled meetings or exams!
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Flexible payment options

Pay upfront or use interest free payment plans

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